Lonely Planet talks of Syria and Jordan’s “Unflattering media profile” as putting off tourists. I can’t see how that can apply to Jordan but it is certainly the case with Syria. In fact we found the country very pleasant to travel round in 1999 – hopefully more recent events in a neighbouring country won’t have altered this! The trip had many highlights some of which are described in my reviews of the 3 other WHS. (In fact Syria also has 15 Tentative List sites - many of which in my opinion fully justify inscription). I hesitate to state that the ruined desert city of Palmyra is the best, since the others are very good too, but it certainly merits a visit by anyone who enjoys atmospheric historical sites.
The journey to it across the desert sets the scene whether you come from East or West - its earlier name was Tadmor meaning “City of Dates” and both its old and new titles seem fully justified as you reach the oasis with its large palm groves.
The city was Roman in the sense that it reached its peak when the area was part of the Roman Empire. However the colony had a degree of independence as a buffer state between Rome and Persia and had its own monarch. One of these, a Queen Zenobia, rather unwisely declared independence and finished up being carted off to Rome in chains. She is the “romantic figure” which Palmyra plays heavily upon (with hotels, restaurants etc named after her!). I don’t know if Hollywood has portrayed her but one can imagine the result!
In fact the site doesn’t need any extra hype. A viewpoint from a hill fort a few miles away is well worth getting to both before (to show you what you are going to see!) and after (to remind you and put it all in context!) your visit – a large city is spread out beneath you with column lined roads still clearly visible. A number of major buildings remain in a reasonable state of preservation including a fine Temple of Bel (Baal). The city is well worth a half day wander (and wonder).